POV: Your Bio Shouldn’t Be All About You

Someone should fire me.

But— it’s 💯 true.

No one is reading your bio because they’re curious about everything you’ve done since you graduated from college, quit your job, or got a divorce. (Truth Bomb 💣!)

They’re reading it to answer one question: 🚨What can you do for me?

What problem can you solve?
Do you understand me?

Being a #Founder doesn’t make you special. Being someone who solves others’ pain, does.

🔴 Before:
“Melissa is the Founder & CEO of the international, award-winning female business connection platform, Women Entrepreneurs Inc.”

🟢 After:
“Melissa connects women entrepreneurs to grant, award, press, and speaking opportunities to grow their business through Women Entrepreneurs Inc.”

Who do you like more? Melissa the founder or Melissa the connector? 😳

As we head into 2023, this is your friendly reminder to ✨ make your about ME, about THEM ✨

Melissa Barker